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I'm an analytics and data leader with a marketing and product mindset. I hold an MBA from the University of Chicago Booth School of Business and a computer science degree from MIT. (More.) The views expressed on this site are my own.
Category Archives: Conference
AEAChicago2007 – “The Seven Lies of Information Architecture” by Liz Danzico
Back to main AEAChicago2007 post Liz Danzico’s post about her presentation Definitely the most controversial presentation. abriefmessage.com – with Khoi Vinh edits many people but project with Adobe was first time she’d been edited in a while Adobe’s design center … Continue reading
Posted in Conference, Information Architecture
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AEAChicago2007 – “Search Analytics for Fun and Profit” by Lou Rosenfeld
Back to main AEAChicago2007 post internal search logs are a missing tool Jakob Nielson says 50% of users are search-dominated Zipf curve – long tail distribution – for search results in this case, try to optimize the short head look … Continue reading
Posted in Conference, Information Architecture
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AEAChicago2007 – “Design Your Way Out of a Paper Bag” by Jason Santa Maria
Back to main AEAChicago2007 post start with discovery: research, interviews, what company does and message they want to convey do discovery in a place where you feel creative – colors, books, stuffed animals he keeps morgue files – printed matter … Continue reading
Posted in Conference, Design
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AEAChicago2007 – “Writing the User Interface” by Jeffrey Zeldman
Back to main AEAChicago2007 post interfaces are mostly text try going to a website in a foreign language and see if you can tell how to interact content drives traffic – i.e. boingboing words + how big they are + … Continue reading
Posted in Conference, Design
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AEAChicago2007 – “Secrets of the CSS Jedi” by Eric Meyer
Back to main AEAChicago2007 post Web 2.0 reflection of Yoda! isindex tag? from HTML 1.0, no one’s used it in five years or so. display: table doesn’t have to only apply to tables padding on images not just text; images … Continue reading
Posted in Conference, Development
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An Event Apart Chicago 2007
Better late than never. Following will be my notes from An Event Apart Chicago 2007, held August 27th and 28th. It was the AEA lineup I was most interested in seeing, and conveniently they came to my city. I’ve since … Continue reading
Posted in Conference, Design, Development, Information Architecture
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