Monthly Archives: May 2007

Realtor ad vs “Everything is Miscellaneous”

Just saw a new ad from the National Association of Realtors for realtor.com that was fascinating in light of my current reading of Everything is Miscellaneous and past reading of Don’t Make Me Think. In the ad, realtor.com is pictured … Continue reading

Posted in Advertising, Information Architecture | Leave a comment

Tools of the Trade

Many information architects come from a design background. Their deliverables are gorgeous, their blogs are pretty – and their presentations are Good PowerPoint (take a look at the IA Summit ones for examples). It’s a little intimidating for me, coming … Continue reading

Posted in Design, Tools | Leave a comment