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I'm an analytics and data leader with a marketing and product mindset. I hold an MBA from the University of Chicago Booth School of Business and a computer science degree from MIT. (More.) The views expressed on this site are my own.
Category Archives: Video
Failing to quarantine viral video
BBDO Netherlands, working for Chrysler, recently created a viral video ad for the new Dodge Nitro SUV. The ad showed the car electrocuting a dog. Chrysler was not pleased. (And they’ve had problems with BBDO Detroit’s ads before.) Chrysler apologized … Continue reading
Posted in Advertising, Marketing, Privacy, Video
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Types of online video ads
Via Nick Wright’s Vir(tu)al Marketing and Media, online video and its inserted ads are getting more and more press. Google launched an AdSense for video pilot at the end of May. Google Video has had ads since the beginning of … Continue reading
Posted in Advertising, Video
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