| “Amazon.fr: Why and How Amazon Made Its First Greenfield Foreign Investment” final paper, 6/2012 |
- Analyzed Amazon’s strategic choices in launching and operating Amazon.fr for Managing the Firm in the Global Economy class
- Used sources in English and French to track decisions and results
|
Paper (PDF)
Presentation (PDF) |
“Introduction to SQL” presentation at Chicago Booth Technology club,
5/2012 |
- Wrote and delivered presentation introducing MBA students to pulling their own data from company databases
|
Presentation at SlideShare |
| DonorsChoose.org Data Mining project, 6/2011 |
- Suggested educational donations dataset for team final project for data mining class
- Analyzed predictors of project funding and made recommendations to teachers, schools, and DonorsChoose
- Selected for DonorsChoose Hacking Education Showcase (top 25 projects)
|
Project writeup |
“Social Media at Work” and “Twitter for Nonprofits” presentations at multiple events,
2009 |
- Wrote and delivered presentations on social media for audiences interested in personal development and applying tools like Twitter to their advocacy work
|
Presentation at SlideShare
Presentation at SlideShare |
“Content Cross-Promotion” presentation at PodCamp DC,
4/19/2008 |
- Wrote and delivered presentation on strategies to link pieces of content from different sites
- Audience member: “Coming out of PodcampDC, I think that the most creative AND useful presentation award goes to Jennifer Berk….”
|
Presentation at SlideShare |
“The Wedding Dress That Fits You Best” Facebook application,
10/2007 – 3/2008 |
- Designed and built quiz application on behalf of Xeno Media for JLM Couture
- Added social elements to integrate quiz into Facebook site
|
Application about page (requires login) |
World Library Publications,
8/2006 – 9/2007 (unlaunched) |
- Interviewed client personnel to determine business requirements
- Redesigned site structure
- Became team expert on WLP’s product types
- Built XHTML/CSS/JavaScript templates
- Programmed RedDot RQL scripts to alter metadata and content and to integrate with back-end Epicor system
|
Current site, new version unlaunched |
American Association of Diabetes Educators,
4/2006 – 9/2007 |
- Observed focus groups of site users
- Wrote use cases
- Redesigned site structure
- Built XHTML/CSS/JavaScript templates
|
Live site |
Chicago-area college marketing/PR directors group,
6/2007 |
- Wrote and delivered presentation on web trends for higher education
- Discussed design, usability, blogs, podcasts, social bookmarking, social media, social networking, virtual worlds, and mobile communications
- From one organizer: “They both did a great job of presenting new
information and engaging the audience…. I heard a number of
comments, too, from others after the meeting who said it was a great
presentation.”
|
 |
American Academy of Pediatrics,
4/2007 |
- Wrote report on ways to study usability of existing eQIPP courses
|
Current site, no revisions planned |
Home Run Inn 2 Go Yahoo store,
7/2006-11/2006 |
- Built HTML/CSS/JavaScript templates
- Set up Yahoo store back end
- Invented method for using PHP and Yahoo store tags in the same page
|
Live site |
Society of Women Engineers Archives,
8/2006-10/2006 |
- Built HTML/CSS/JavaScript templates
- Adapted C# code that pulled content from Stellent CMS
- Set up XML files for navigation so additional information and profiles could easily be added
|
Live site |
America’s Second Harvest,
2005 |
- Built HTML/CSS/JavaScript templates
- Created OpenCms templates and set up autogeneration of navigation
- Wrote JSP employment opportunity page and administrative tool
- Documented process for making affiliate database updates
|
Live site |
